C2C Online Shopping Solution

Overview
Loobalee is a C2C online shopping place especially for Moms who want to dress their kids for “virtually” free.
This is a one-stop shop for most kids’ apparels where a member can buy and sell kids wear.

Client
http://www.loobalee.com is a startup headed by Suzanne Rielle.

Business Challenge
A decade ago Suzanne envisioned the need for a simple and user-friendly approach to online shopping and auctioning of children’s wear when e-bay was making big bucks from the internet boom. She felt that the one-size-fits all approach to selling children’s clothing on generic auction sites was akin to fitting a square peg into a round hole.  Suzanne got in touch with Stylus to develop her concept into an e-commerce solution.

Services provided

1. Requirements Assessment
2. Project Scoping
3. Solution Prototyping
4. Technology Architecture and Design
5. Iterative Solution Development
6. Testing and Maintenance

Technologies used

1. ASP.NET 2.0
2. MS SQL Server 2005

Notable features

• Retail site combined with the Community of a C2C Exchange site with shopping facility for visitors
• Featured listing of new items
• Stock clearance option for sellers if items don’t sell in 30 days time
• Find matching items of seller and seller feedback while searching for products
• Custom shipping calculator automatically calculates shipping for multiple items
• Items reservation for members in their shopping cart for up to 3 hours
• Personalized shopping lists with Favorite Searches and Favorite Sellers
• Personalized Watch list on select products
• History of Past Purchases with feedback and buyer/seller contact options
• Menu-driven listing process customized to children’s designer clothing market
• Buyer to Seller messaging services for Q&A
• Paypal payment gateway system

The Bottom Line
Loobalee.com is currently in BETA and is actively marketed on Twitter, YouTube and other Social Media platforms to gain popularity and mind share from the community. But Suzanne has this to say about us

“We are still a work in progress, however, we would not be a business without this project, and believe Stylus has been the perfect match to help us bring our business to life.”
- Suzanne Rielle, Loobalee